
Skills Development Scotland
WHAT’S THE THING
Ahead of hosting the first ever Scottish Careers Week, Skills Development Scotland needed a campaign to let people of all ages know that SDS are here to help them manage their career choices.
We developed a creative concept that got people thinking about the ‘thing’ that’s in their head and let them know that SDS can help them turn it a career. Six beautifully crafted headpieces represent six different career paths.
Role: Art Direction
Year: 2022
WHAT’S THE THING
IN YOUR HEAD?
Ahead of hosting the first ever Scottish Careers Week, Skills Development Scotland needed a campaign to let people of all ages know that SDS are here to help them manage their career choices.
We developed a creative concept that got people thinking about the ‘thing’ that’s in their head and let them know that SDS can help them turn it a career. Six beautifully crafted headpieces represent six different career paths.
Role: Art Direction
Year: 2022





